LOUISVILLE, Ky. (WHAS11) – It is the sound of progress and improvement designed to improve the road along South Fourth Street.
For business owners that look out at it every day, it's damaging their bottom line as it goes on.
“We are 80 percent down,” business owner Bob Khaini said.
As owner of Bob Khaini Instyle, Khaini said he's had to reduce his merchandise by more than 50 percent to sell anything.
Typically this is his most profitable time, not this year.
"Usually we do very good in the month of February because the money is there. Then there is Easter season because people buy new clothes here. Unfortunately I think we are going to lose both of these seasons,” Khaini said.
Next door at Kentucky Wigs, Soocha Stammerman is struggling to pay the basics.
"I have to pay the electricity, the water bill, the mortgage but I don't know," she said.
Most people think she's closed.
"How many customer have you had come in today? Nobody not even one person,” Stammerman said.
Downtown Development Corporation said this is phase one of the redevelopment of 4th Street.
The point is to draw more business to this area and the $350,000 project will add sidewalks, improve the road and add parking.
This is all in a move to make way for new retailers to come in and when the entire project is complete, new retailers will move in April 1st.