Mercy Academy tries new approach to recruit girls

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by WHAS11

WHAS11.com

Posted on November 15, 2013 at 6:12 PM

Updated Friday, Nov 15 at 6:39 PM

LOUISVILLE, Ky. (WHAS11) – It's a new approach to recruiting students to the all girls Mercy Academy in Louisville. It is even getting national attention.

The campaign by Doe-Anderson is being called a reality check for high school girls.

The messages read: “you're not a princess” and “life's not a fairy tale” and “don't wait for a prince to save you.”

Students and staff at Mercy Academy say it's a message of empowerment and preparing young girls for the real world.
 

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