LOUISVILLE, Ky. (WHAS11) – It's a new approach to recruiting students to the all girls Mercy Academy in Louisville. It is even getting national attention.
The campaign by Doe-Anderson is being called a reality check for high school girls.
The messages read: “you're not a princess” and “life's not a fairy tale” and “don't wait for a prince to save you.”
Students and staff at Mercy Academy say it's a message of empowerment and preparing young girls for the real world.