LOUISVILLE, Ky. – University of Louisville basketball fans can now own a unique piece of this year’s NCAA championship. Souvenir pieces of the floor on which the Cardinals won their third national title are now on sale, click here to order.
Fans can choose from three different sizes of souvenir floor pieces, with 1,000 of them featuring head coach Rick Pitino’s autograph. Pricing starts at $99.99.
Proceeds from the sale will specifically help support research being conducted by Kenneth Lucas, M.D., chief of Pediatric Hematology/Oncology at Kosair Children’s Hospital and division chief of Pediatric Hematology-Oncology and Stem Cell Transplantation for the University of Louisville Department of Pediatrics.
For the second year in a row, the NCAA championship floor was acquired after the tournament by Northwestern Mutual, an official corporate partner of the NCAA, to raise money for charity.
“It is exciting to get this effort underway to raise funds for the fight against pediatric cancer,” said President of the Northwestern Mutual Foundation John Kordsmeier. “We’re proud to support the communities that we serve, and donating the floor in order to raise money for cancer research is a win for everyone involved.”
The company mounted a similar effort with the 2012 NCAA Championship floor, raising more than $200,000 to help the fight against pediatric cancer. This year, the company also donated the center court logo portion of the floor to the University of Louisville to hang in its basketball arena, the KFC Yum! Center.
“As exciting as it was for us to win the national championship this year, it’s also exciting to be part of this effort to raise money for cancer research,” said Pitino. “It’s all about giving back to the community, and Northwestern Mutual is providing a great example of how to be a good corporate citizen.”