(ABC NEWS) -- The frenzy of Black Friday may hypnotize some people, but shopping experts encourage the penny-wise to exercise self-control because not all deals are created equally.
Read more: 5 Apps to Maximize Deals, Stay Organized During Black Friday
Tamra Feldman, marketing vice president at Shop It To Me, said that, historically, the best average online discounts, 46 percent, appear from August to September and January to February.
"It's a huge time of year for people shopping in stores and online with a variety of merchandise available. But it's not the best time of year to buy for the steepest discounts," she said.
Emily Dovi from deals site Dealnews has compiled a list of the following items that may have bigger discounts other times of the year.