Ky. Speedway awarded Quaker State 400 for 5 more years

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by WHAs11

WHAS11.com

Posted on October 12, 2013 at 8:30 PM

Updated Sunday, Oct 13 at 12:27 AM

SPARTA, Ky. (WHAS11) – The Quaker State 400 will stay at the Kentucky Speedway for at least the next 5 years.

Track officials made the announcement during a press conference in Charlotte Saturday afternoon.

When details were revealed in 2011 that Quaker State would become the title sponsor of the event at the Sparta race course, it was the first time in 10 years that a new venue joined the NASCAR Sprint Cup Series.

Quaker State says the race has created excellent experiences for racing fans and marketers alike.

“The track’s a great track that’s central to a lot of the big TV markets and being that it’s the newest venue, that was exciting to us,” Rusty Barron, Quaker State’s Vice President of Marketing said.

“For us to earn your trust for another 5 years, makes us feel good about the hard work we’ve put into the Kentucky Speedway,” Kentucky Speedway General Manager Mark Simendinger said.

Next year’s Quaker State 400 is set for Saturday, June 28.

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