MLB players count on the 'Bat Man' to get the job done


by Claudia Coffey

Posted on February 8, 2013 at 8:19 PM

Updated Friday, Feb 8 at 8:38 PM

LOUISVILLE, Ky. (WHAS11) -- He is known as the "Bat Man” at Louisville Slugger. He is kind of like a personal shopper to Derek Jeter and Joey Votto and every Major League Baseball star.

With a week to go till spring training , Chuck Schupp is still walking through the production line at Louisville Slugger.

"No I don't want that on him. I want the pro glove," Schupp said.

To make sure players have exactly what they need.

"That's the challenge of it to make all the hundreds of guys’ bats exactly the way they want it," Schupp said.

It may just look like thousands of bats being shipped out. But to Schupp it's personal.  Of the close to 200 baseball players that Louisville Slugger has  under contract to use their product, he knows what they need down to the very fine print.

“What you see here is what we do with the player one on one. The model, the weight the length,"
Schupp said.

He'll leave next week for spring training in Arizona and Florida, meet with 30 major league teams and the players themselves.

He sells many bats and he wears just as many hats. He's part marketing, part public relations, part
He signed Derek Jeter to Louisville Slugger to use the bats and gloves. He says Jeter orders the same bats every year. Other players require more work. 

"I think there are guys that are high maintenance, sure. My cell phone is my office. They’ll text me and they want it in two day s and this doesn't feel right. They get uptight about it and that's OK. Just know those personalities and deal with it the best they can," Schupp said.

And then the big question he gets asked…can we redo  the signature?

"They don't like their own signature and I'm like you signed it so that's a problem. Write it slowly," Schupp said.

For Schupp, this is the dream job. There's the name on the bat and his personal connection; the friend to players that's made this Louisville tradition one that will never be replaced.