LOUISVILLE, Ky. (WHAS11) -- A local family searching for a killer is now giving the public ten thousand reasons to help.
The face of Dennis Holland now smiles down from a billboard on the same neighborhood where we was shot and killed. His family hopes the $10,000 reward it offers will prompt a witness to break a more than four month long silence.
“We just need them to just open up and remember that there's family behind this person that has lost someone that they cared about deeply and that we're hurting,” Amanda Curby, the victim’s cousin, said.
However they've turned their grief into action. Since Holland was found shot to death in the alley behind his home near Churchill Downs July 28, his family has held silent auctions, benefits, and sold bracelets. They’ve raised enough not just for a $10,000 reward...but for two billboards, and signs on TARC buses.
“If we had more we'd give more in a heartbeat,” Curby said.
So far July’s seen the most murders in the Metro area in 2012 with 11 people losing their lives at the hands of another. But Curby says it never occurred to her family, that her Holland would be one of seven people murdered in the last seven days of July.
“He was an only child and because of his death his mother and father will never have a grandchild. They’ll never see him smile again. We want that closure for them. We want them to be able to move on and know why this happened to such a good-hearted person”, Curby said.
Sadly there are families all over Louisville struggling with similar questions. Though the murder rate is down from 2012, so far there have been 46 criminal homicides in the Metro area. Nineteen of those, about 41 percent, are unsolved.
The victims in all but three of those unsolved murders were shot to death, and all but three were men.
Curby says she hopes the billboards for her cousin will help remind the public, her family's not the only one who needs their help.
“We don't want someone just to step forward for him. If anybody knows anything about these unsolved murders we want them to step forward and say something so these families can get closure and peace,” Curby said.